MarTech Services
Salesforce Marketing Cloud empowers businesses to create personalized, data-driven marketing experiences across email, mobile, social, and more. B3 Consulting specializes in helping businesses harness the full potential of SFMC — from platform implementation and integrations to campaign strategy and ongoing optimization.
Platform Overview
With its robust suite of tools — including Journey Builder, Email Studio, and Marketing Cloud Personalization — SFMC allows you to engage customers at every stage of their journey. Whether you are looking to deliver timely campaigns, build dynamic customer journeys, or leverage AI-driven insights to optimize performance, Salesforce Marketing Cloud provides the flexibility and scalability needed to elevate your marketing strategy.
Whether you are new to Salesforce Marketing Cloud or seeking to expand your existing capabilities, B3 Consulting offers tailored solutions to meet your unique business needs. Let us help you maximize your investment, drive measurable results, and create meaningful connections with your audience.
Platform Capabilities
What We Offer
You have marketing programs to execute and the sales team is waiting on results. Marketing automation and orchestration can relieve the pressure, but you do not have time to figure it all out. We get Salesforce Marketing Cloud up and running faster than any other partner, with implementation packages designed to meet the needs of businesses of all sizes and requirements.
From triggered emails and campaign management to journey creation and audience automation, are you using Salesforce Marketing Cloud to its fullest extent? Our consultants can review your instance and make recommendations on how to strengthen your campaigns and journeys, improve reporting, and get the most out of the platform.
Need extra help concepting or designing emails and campaigns? Our consultants can be an extension of your team and support the creation and execution of your Salesforce Marketing Cloud journeys and workflows — including building and triggering emails, automations and journeys, and general executional support such as lists and profile management, interactions, testing, and basic reporting.
Data is the foundation for everything modern marketers do. You need to make sure your data is clean, complete, normalized, and correctly mapped between systems. Whether it is a database health check, full data audit, data architecting workshop, or implementing tools to keep your data healthy, we can help.
For organizations with CRM systems or other databases, we offer a variety of integration packages. Some integrations are standard to Salesforce Marketing Cloud while others require a custom solution. Either way, you can be confident you will be provided with the best option for your requirements.
Whether you want to better leverage standard Salesforce Marketing Cloud reports or build custom dashboards, our performance analytics team can help. We will show you how to get the most out of your SFMC reporting and provide guidance on key performance indicators for marketing stakeholders.
Sometimes you just need a little more technical help. Whether it is writing JavaScript or AMPscript for advanced dynamic content, SQL queries for automation, custom-built landing pages, or responsively designed email templates, our team of front-end developers has you covered.
Organizations change out their core marketing automation and orchestration tools from time to time. Whether you are doing a complete lift-and-shift or just adding Salesforce Marketing Cloud as another tool in your MarTech stack, we can help you migrate everything from assets to business processes to team members as part of a MAP migration.
Whether you are new to SFMC or looking to expand your existing capabilities, our team is ready to help you drive measurable results.
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