Terms & Conditions

Welcome to B³ Consulting ("Company," "we," "us," or "our"). By accessing or using our website at b3maconsulting.com (the "Site") or engaging our services, you agree to be bound by these Terms & Conditions ("Terms"). Please read them carefully before proceeding.

1. Acceptance of Terms

By accessing this Site or engaging B³ Consulting for any services, you confirm that you are at least 18 years of age, have the legal authority to enter into these Terms, and agree to comply with all applicable laws and regulations. If you do not agree with any part of these Terms, you must discontinue use of the Site immediately.

2. Services

B³ Consulting provides MarTech advisory, AI strategy and development, go-to-market (GTM) consulting, account-based marketing (ABM), CRM implementation, data & analytics, and related professional services to mid-market and enterprise clients. The specific scope, deliverables, timelines, and fees for any engagement are governed by a separate Statement of Work (SOW) or Master Services Agreement (MSA) executed between B³ Consulting and the client.

3. Intellectual Property

All content on this Site — including but not limited to text, graphics, logos, icons, images, audio clips, digital downloads, data compilations, and software — is the property of B³ Consulting or its content suppliers and is protected by applicable intellectual property laws. The B³ Framework, methodology documents, playbooks, and all proprietary frameworks are the exclusive intellectual property of B³ Consulting.

You may not reproduce, distribute, modify, create derivative works of, publicly display, publicly perform, republish, download, store, or transmit any material from this Site without our prior written consent.

4. Permitted Use

You agree to use this Site only for lawful purposes and in a manner that does not infringe the rights of others. You must not:

• Use the Site in any way that violates applicable local, national, or international laws or regulations.
• Transmit any unsolicited or unauthorized advertising or promotional material.
• Attempt to gain unauthorized access to any part of the Site or its related systems.
• Engage in any conduct that restricts or inhibits anyone's use or enjoyment of the Site.
• Use automated tools to scrape, crawl, or extract data from the Site without written permission.

5. Confidentiality

Any proprietary information, business strategies, client data, or non-public materials shared during an engagement with B³ Consulting are considered confidential. Both parties agree to maintain the confidentiality of such information and not to disclose it to third parties without prior written consent, except as required by law.

6. Disclaimer of Warranties

This Site and its content are provided on an "as is" and "as available" basis without any warranties of any kind, either express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, or non-infringement. B³ Consulting does not warrant that the Site will be uninterrupted, error-free, or free of viruses or other harmful components.

7. Limitation of Liability

To the fullest extent permitted by applicable law, B³ Consulting, its principals, employees, partners, and affiliates shall not be liable for any indirect, incidental, special, consequential, or punitive damages — including loss of profits, data, goodwill, or business opportunities — arising out of or in connection with your use of this Site or our services, even if we have been advised of the possibility of such damages.

Our total aggregate liability for any claim arising under these Terms shall not exceed the total fees paid by you to B³ Consulting in the three (3) months preceding the event giving rise to the claim.

8. Third-Party Links

This Site may contain links to third-party websites for your convenience. These links do not constitute an endorsement of those sites or their content. B³ Consulting has no control over the content of those sites and accepts no responsibility for them or for any loss or damage that may arise from your use of them.

9. Indemnification

You agree to indemnify, defend, and hold harmless B³ Consulting and its principals, employees, agents, and affiliates from and against any claims, liabilities, damages, judgments, awards, losses, costs, expenses, or fees (including reasonable attorneys' fees) arising out of or relating to your violation of these Terms or your use of the Site.

10. Governing Law & Dispute Resolution

These Terms shall be governed by and construed in accordance with the laws of the State of New York, United States, without regard to its conflict of law provisions. Any disputes arising under or in connection with these Terms shall first be subject to good-faith negotiation. If unresolved, disputes shall be submitted to binding arbitration in New York, NY, under the rules of the American Arbitration Association (AAA).

11. Modifications to Terms

B³ Consulting reserves the right to modify these Terms at any time. Changes will be effective immediately upon posting to this page with an updated "Last Updated" date. Your continued use of the Site after any changes constitutes your acceptance of the revised Terms. We encourage you to review this page periodically.

12. Termination

We reserve the right to terminate or suspend your access to the Site at our sole discretion, without notice, for conduct that we believe violates these Terms or is harmful to other users, us, third parties, or for any other reason.

13. Contact Us

If you have any questions about these Terms & Conditions, please contact us: